CIA Students Win a Trip to the Super Bowl

Thanks to their unique party food recipe, two CIA students have won tickets to Super Bowl 50 on February 7. Senior Claire Kim (Glendale, CA) and junior Yejin Yoon (Baltimore, MD) were teammates for the second annual PepsiCo Game Day Grub Match, held on the Hyde Park campus leading up to the big game.

Student teams from all three U.S. campuses created videos telling PepsiCo why they should be considered for a trip to California for the Super Bowl, with three finalist teams selected to compete in a cook-off in which they had to create original party foods. The twist was that they must creatively incorporate the company’s food and beverage products in their recipes.

To help get their creative juices flowing, the students teamed up with “Tastemakers” from Tastemade, a digital media company focused on food, travel and lifestyle programming. Kim and Yoon paired with CIA graduate Tastemaker Joel Gamoran ’08. They wowed the judges with three Asian-style party foods: Doritos dim sum joh, which featured a Naked Bright Beets and Pepsi glazed chicken wing tossed in a Doritos Cool Ranch togarashi; Rold Gold pretzel shrimp potsticker steamed in Sierra Mist and served with Sierra Mist nouc cham; and a Sabra hummus and cheese stuffed pork egg roll coated in Cheetos and served with a Tropicana Orange Juice sweet and sour sauce.

Celebrity chef and CIA alumna Anne Burrell ’96 served as emcee for the competition, which was judged by CBS NFL Analyst and Super Bowl XL Champion Head Coach Bill Cowher, CIA President Dr. Tim Ryan, NFL Executive Chef Marc Payero, and PepsiCo Executive Chef Jody Denton.

A video series chronicling the competition can be seen at www.GameDayGrubMatch.com.

As Game Day Grub Match champions, the two students not only received the trip and tickets to the game, but they also shared a $5,000 scholarship.